
KKStream
Official Website / Icon Design
KKStream Limited. often participates in global technological exhibitions, and visitors want to know more about us from our official website. Therefore, for providing more complete information, we decided to redesign our official website in 1 month to prepare for Content Tokyo Exhibition at April 2019. I worked closely with front-end engineer and business developer
in this project.
Collaborate with
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Front-end engineer
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Business developer
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Public relations department
My responsibilities
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Web UI / UX design
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Logo / Infographic design
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Style guide definition
Goals
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Clear Information Presentation
Display massive information in a more logical, hierarchical way.
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Consistent & Refreshing Visual
Unify the style of the website. Design more appealing, professional icon and infographics.
Site Map
I discussed with our business developer and technical director to clarify and define the structure:

Wireframe
We discussed and rearranged the information in each product page. We separated the product content into several logical parts and adjusted the order, with each part using clear and suitable visual presentation.

Features
Consistent Visual

Adjusted the colors being used, making the website more bright and cheerful instead of overwhelming users with heavy colors.
Logical Content Sections

Rearranged the content into different sections, and presented them in a more understandable and friendly way.
Clear Visual Hierarchy

Distinguished the title, content and button, making the information more readable. Use customer logos in Customer Story page to present the image in a more professional, persuasive way.
Brand New Icons

Unified and redesigned icons with a simple, geometrical style.
Products Navigation

Add other products navigation at the end of each product page for better browsing experience.

Style Guide


I designed the icon set for technical services and features. For technical services, I combined geometrical shapes to simulate the concept.
Icon set
Infographic
I consulted the technical director and business developer at this stage. Since the flow is complicated, I tried to make the flow chart more user-friendly via data visualization. The infographics were also applied to KKStream’s booth in Content Tokyo Exhibition, including poster, leaflet and demo video.

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